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zoominfo pricing

ZoomInfo Pricing (2023) – Actual Prices With Full Package Details

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ZoomInfo Pricing requires a call with the sales department but we’ve had people share pricing with us. This means you’ll have to calendar a call and go through a discovery process. Pricing for ZoomInfo is not available on their website which is somewhat understandable. With a starting price of $6,995 it makes sense from the vendor’s point of view to not make their pricing publicly available.

(we may receive an affiliate fee for links in this post)

The cost of ZoomInfo may initially scare you but it is a category leading product for a reason. We recommend scheduling a demo to learn more.

UPDATE: However, that pricing is NO LONGER AVAILABLE. New ZoomInfo packages start at $14,995 a year with a minimum of a two year agreement. The price goes up slightly if you’re only signing for a year

There are also a ton of options and features in each of the four options. Looking at packages, it is obvious that their pricing is not for solo founders or teams with small budgets. Their entry level pricing is significantly more expensive than a lot of the alternatives, even when you compare the enterprise level packages.

UPDATE: There are now three options with multiple features in each package. Professional doesn’t make sense for most companies that are making calls because it lacks mobile numbers. With the shift to remote, mobile numbers are critical.

The product add-ons are very interesting options. Engage is something that would be comparable to a SalesLoft Competitor. It is likely you’ll be able to consolidate your sales tooling with ZoomInfo instead of having various vendors. This means you can likely get a lower price.

Chat is a new product for the website that they’re trying to get adoption for.

Chorus is an acquisition that helps with sales call coaching via AI sales call analysis. This is part of ZoomInfo’s strategy to bundle sales tools. It competes with Gong and has received positive reviews.

What Is ZoomInfo?

ZoomInfo Pricing

Below is actual pricing from ZoomInfo acquired in September 2021. This includes Professional, Advanced and Elite tiers which is a change from the previous four tiers. What you’ll notice is a major change in the available product add-ons. If you’re wondering what is intent data we have content on that. If you’re looking for a comparison of ZoomInfo vs D&B Hoovers we have that as well.

ZoomInfo is a category leading product for a reason. We recommend scheduling a demo to learn more.

zoominfo pricing
ZoomInfo Pricing Chart

ZoomInfo Pricing Tiers

The pricing below is from 2021 – May 2022 is available below which is similar to 2023 pricing

  • Professional = $14,995
  • Advanced = $24,995
  • Elite = $39,995

The pricing below is from 2020

  • Starter  = $6,995
  • Professional = $14,995
  • Advanced = $24,995
  • Elite = $44,995

Each tier comes with a variety of options. ZoomInfo does require an annual agreement.

ZoomInfo Pricing 2023

ZoomInfo pricing in 2023 is similar to 2022. One thing to know is that they offer annual contracts but will be open to payments made quarterly. This is not advertised but with a simple ask they’ll offer it.

Often you can get the entry level package for around 7-8K a year.

Most purchases fall in the $10-35K range given the options.

When adding additional packages or offerings like you can likely negotiate a discount on the cost of ZoomInfo in 2023

ZoomInfo SalesOs Pricing

A reader has shared their recent 2023 pricing. This is based on a two year contract. If you’re a solo founder it’s not a fit, if you have a a few salespeople the cost is justified if you have a deal size large enough. B2B data is foundational. Adding in tech stack consolidation by bringing in tools like Chorus and Engage could be an add-on, as well as intent data.

ZoomInfo is a category leading product for a reason. We recommend scheduling a demo to learn more.

zoominfo pricing 2023
how much does zoominfo cost

ZoomInfo Product Comparison

The product comparison is older.

Features by Package
Home / Dashboard
Quick Search
Advanced Search
ZoomInfo Opt Out Lists
ReachOut Chrome Extension
ListsMy Records OnlyYesYesYes
View CustomizationYesYes
Master SuppressionYesYes
Monthly User CreditsYesYes
Do Not CallYesYes
Ideal Customer Profile ScoreYes
AI-Generated Ideal Customer ProfileYes
NeverBounce Email Verification Checks$$Yes
InboxAI Premium$$$
Compliance API$$$
Data by Package
Company ProfilesYesYesYesYes
Contact ProfilesYesYesYesYes
Direct Phone & Verified Email AddressYesYesYesYes
Notice Provided DateYesYesYesYes
Accuracy ScoreYesYesYes
European Data$$$
Org ChartsYesYes
Education & Employment HistoryYesYes
Locations & HierarchyYesYes
Web ReferencesYesYes
Mobile Phone & Personal EmailYesYes
Department Employee CountsYes

How Much Does ZoomInfo Cost?

The cost of ZoomInfo depends on the package and the number of add ons. There are various options as of May 2022.

  • Single user Pro Lite: $11,995 – 5,000 credits annually
  • Professional: $15,995 – Up to 3 users included 5,000 credits/annually
  • Advanced: $24,995 – Up to 5 users included 10,000 credits annually + 1,000/month/user
  • Elite: $34,995 – Up to 5 users included

Then you have options you can include like ZoomInfo Engage or Chorus.

Then there are other features available like more data downloads or including additional data topics.

ZoomInfo additional costs

If ZoomInfo Pricing Is Too high, Check Out These ZoomInfo Alternatives

Here’s a list of free options if you need to acquire email addresses for free or want to know how to find phone numbers. These will not be as robust as ZoomInfo but they’ll get the job done if you’re looking to run an outbound campaign. If you’re ready to level your outbound game up, you may want to consider SalesLoft competitors that vary in price.

If you’re looking for a full on analysis of ZoomInfo Competitors we broke down a comparison of 12 different alternatives.

How much is ZoomInfo per month?

ZoomInfo only offers annual plans. Pricing may start below $10,000 a year which.

How much is ZoomInfo?

Pricing varies based on package and options selected with most packages falling in the $10,000 to $35,000 range.

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