What is Keap?

Keap pricing is determined by the number of contacts that will be managed, the package type (Pro, Max, Classic Max), and the billing payment plan (monthly or annually to save 20%). Keap offers an e-mail marketing and sales platform for small businesses, including products to manage customers, customer relationship management, marketing, and e-commerce. Keap handles automated CRM, email, text messaging, landing pages, payments, 24/7 customer service and so much more so that their customers can focus on the work they do best. 

Keap Pricing

Keap pricing begins with a 14-day free trial and then ranges from $129/month to $249/month. The Keap cost depends on the number of contacts, users, package type and payment plan selected. This section explores Keap pricing based on a company with 1500 contacts and the monthly and annual plans available. Visit the vendor pricing page to learn more and program the pricing plans to fit your needs.

Keap pricing for monthly plans:

Keap pricing for annual plans:

Keap Pricing for Max Classic (Established Businesses)

Max Classic is the best option for established businesses with advanced ecommerce and sales team needs. Keap Max Classic offers businesses and teams a robust CRM solution that provides advanced marketing and sales automation, fully customizable campaigns, and powerful app integration. For example, the cost for a Max Classic account with 20 users and 25,000 contacts is approximately $1,092/month, or 20% off with the purchase of an annual contract. Max Classic includes additional integrations and features and professional services from Keap Pro and Max.

Contact a member of the Keap sales team to learn more about Max Classic.

Keap Pricing Plans and Product Comparison

Keap pricing plans offer a range of features to meet small business CRM needs. Learn more about what features are included in the Pro, Max and Max Classic (formerly Infusionsoft) packages below.

	Pro	Max	Max Classic
Collect and organize leads
Contact managementHouse all your client activity, data, and communications in one easily accessible place
Contact segmentation (tags)Use tags to prioritize your hottest leads and close more deals
Contact lists, filters, and saved searchesCreate custom lists within your contacts, filter your contacts easily, and send the right messages to the right contacts.
TasksCreate contact lists based on specific criteria to take quick action
FormsCapture leads, collect essential information, and trigger automations when forms are completed
B2B managementSave time by categorizing companies and related contacts
Custom fieldsStore business-specific information on the contact or company record	100	150	150
Landing pagesWow your clients with modern and branded landing pages
Lead source trackingEasily segment leads based on where they came from so you know the sources of your most valuable clients
Lead scoringPrioritize your hottest leads and trigger automation based on likelihood to buy
Convert leads
QuotesBe first in line every time with personalized instant quotes
AppointmentsSend an online link that lets leads book available time on your calendar
Sales pipelineEasily track and manage leads as they move through the funnel
Sales round robinAutomatically assign incoming leads to your team based on predetermined criteria
Follow up and create fans
Mobile app*Have ready access to contacts, appointments, tasks, and communications on the go and sync to your CRM. Send appointment links and invoices right from the app.
Business phone line & 1:1 text messages**Separate work and personal calls with a free business phone number for calls and texts
Email marketingUse beautiful, modern email templates to Improve engagement and email open rates
Email sync (Gmail, Outlook)Smoothly sync your data and emails between Keap and Gmail or Outlook
Calendar sync (Gmail, Outlook)Sync your Gmail or Outlook calendar to use with the Appointments feature
Google reviewsConnect your Google My Business account and automatically request Google reviews
NewslettersBoost engagement and build customer loyalty with business updates and promotions
A/B email testingIncrease conversion with better open rates with built in A/B and split testing
Automated text messaging***Send automated, personal text messages that save time and get read
Text message broadcasts***Target your hottest prospects and convert more leads with marketing texts
Get paid
InvoicesSend one-time or recurring invoices that sync with your payment and accounting tools
One-time paymentsGet paid quickly and easily with premium processors such as PayPal, Venmo, and Stripe
Recurring paymentsGet paid on time, every time, with recurring payments, customized to your unique selling mode
Subscription managementSell subscriptions to your customers that require recurring payments
Checkout formsSell online with customizable check out forms that trigger automations and sync to your CRM
Sales funnelsCreate and connect multiple landing pages that convert more leads through your sales process		Coming soon	Coming soon
Promo codesDrive conversion with the ability to apply custom promotions at checkout and track sales through channels
Automate sales & marketing
Easy AutomationsUse Keap’s intuitive “when/then” builder to set up complex automations in 3 minutes.
RemindersSend automatic reminders and notifications so nothing falls through the cracks
Internal formsAutomate your team’s internal processes with custom forms that make data collection easier.
API (Integrations)Connect all your tools so they sync with your CRM and automations
Advanced automationsUse the most advanced campaign builder in the industry to automate any sales and marketing process you can dream of.
Pipeline automationsConvert more leads by triggering follow up and tasks automatically as leads move through the funnel
Get insights and have control
ReportsGrow your business with comparative data that shows ROI and areas of improvement
AnalyticsMaximize ROI on your campaigns and pinpoint new opportunities with a customizable and interactive analytics dashboard.
Default user rolesEasily add a user or a Partner, select desired access, and assign administrative roles to team members
Custom user rolesDetermine the level of permission for new users and their interaction with various records
Customizable dashboardPersonalize your dashboard to see relevant information and deliver vital data to your team
Customer Service
US-based phone supportHelp is just a phone call away
24/7 chat supportAccess chat directly from your Keap app
Customer Success ManagerYou’re assigned a Keap expert who can help you use Keap to reach your business goals
Data migration support****Choose from free and full-service migration from other major platforms by our migration experts

*Keap Mobile App in US, Australia, Canada, UK and New Zealand
**Text messages and phone line available for users in the US and Canada
***Automated text messages and text broadcasts only available in the US. Additional text messages cost $0.04/marketable message after exceeding free monthly messages
****Free migration includes a basic import of your contacts, 10 items, and 1 landing page

How much does Keap cost?

Keap offers a 14-day free trial with all of their packages and plans. The Keap cost varies depending on the number of contacts, users and features that you want included in your plan. For approximately 1500 contacts:

	Pro	Max
Monthly	$169/month2 users	$249/month3 users
Annual	$129/month2 users	$199/month3 users

For more pricing information please check out the Keap website.. 

Check Out These Keap Alternatives

• Copper CRM – Copper is designed for Google Workspace so entrepreneurs, startups, and small-but-mighty teams can grow their businesses right from Gmail. Get started with a monthly plan for as low as $20/month.
• ActiveCampaign – Automate your email follow-up, find your most engaged contacts, integrate with your favorite apps starting at $9/month for accounts with less than 500 contacts. 
• HubSpot Sales Hub – Free sales CRM tools for the individual salesperson to connect with more leads and close more deals. Or, try a full suite of sales CRM tools for your whole team to shorten deal cycles and increase close for as low as $45/month.
• Iterable – Unifies customer data across channels in real time, orchestrates seamless customer experiences and transforms insights into smarter marketing decisions with AI. Contact sales to request a demo.
• SugarCRM, Agile CRM
• Close.com

For enterprise-related CRM tools consider SalesForce, Zoho Corp or Microsoft Dynamics.